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Marketing and Business Development

Marketing your Construction Company. The importance of communcating your story.

Building PA Podcast April 25, 2023 97


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The construction industry is a dynamic industry and fiercely competitive.

Now more than ever, the project presentation and how you sell and communicate your company’s unique strengths to the owner, board, and decision-makers is critical.

Long gone are the days when you can win a job by simply selling safe, on time, and on budget. These things are expected by owners. It’s time to take the next step in selling and start to sell by telling your story.

Every company has a story, or unique value proposition that sets them apart from the competition.

This podcast touches on the communication tools you need to break through the chatter and elevate your message so owners want to hear more and help you close the deal.

If you’re in business development, marketing, or part of any pitch team this podcast is for you. Take a listen and give us your feedback at [email protected].

To learn more about how to craft your story, go to atlasstories.com

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