Marketing

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  • 53

Marketing & Communication

Do you know how to efficiently communicate your business mission and story?

Building PA Podcast May 30, 2023

In this episode, we have a special guest, Kerry Smith, President and CEO of Construction News and Review. We dive into the topic of storytelling and the interview process, exploring what makes a good story.  Our enthusiastic hosts are excited to learn from Smith’s wisdom and experience. Smith introduces herself […]

Communications
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  • 241

Marketing and Business Development

Marketing guidelines for the construction industry

Chris Martin February 16, 2021

Listen as co-hosts Chris Martin and Jon O’Brien discuss construction marketing.  Martin shares his insight on why contractors and others in the construction industry need to begin adapting their marketing messages.  He shares why safe, on time, and under budget is the WRONG message and how these ‘traditional marketing pillars’ […]

Operations
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  • 83

Marketing and Business Development

Value of business development in the construction industry

Chris Martin January 19, 2021

Listen as Zac Wolpert of Providence Engineering shares his take on the business development aspects of the industry.  Wolpert discusses not only the importance of the role, but the differences between contractors, engineers, and architects may face when pursuing business growth opportunities.  Our conversation focuses on research and a diligent […]